In celebration of Hip-Hop's 50th anniversary, Mass Appeal unleashed Hip Hop Til Infinity, an immersive experience in NYC and LA. This exhibit was designed to transport visitors through the culture's groundbreaking eras, fusing cutting-edge visuals, archival footage, and a powerful custom soundtrack. We built an experience that brought hip-hop’s most legendary moments to life, from the streets of the Bronx to global stages, spotlighting icons like Nas, Lauryn Hill, and Jay-Z.